HRIA Board of Directors



HRIA National President - Mark Burton

Watch this space!



HRIA Past President / Acting Events President- Jeff Bernard
Jeff is the Director and founder of Cool Breeze Rentals which is a National Company with branches in Melbourne, Sydney, Brisbane, Adelaide and Perth.

Jeff was the VIC Events President in 2007 and then joined the Board of Directors when he became the VIC Division President from 2009-2013.  Jeff has held the position of National President from 2015-2017.

Jeff has been in the hire industry since 1997 when he arrived in Australia from the West Coast of the USA and has held many roles in the industry including driver, storeman, sales executive, sales manager and managing director.

As a Board Member, Jeff views this as a great way to give back to the industry and “Our Association” that has been built and sustained by so many before us.  Jeff understands there is a lot of pride and history throughout the Hire Industry in Australia, and he enjoys contributing to deliver new initiatives to better serve its members.


HRIA Vice President – Braden Murrin
Braden is the National Asset and Procurement Manager at Kennards Hire, a position he started in May 2014. Previously holding the position of NSW Division President from 2010-2012, Braden was welcomed back onto the Board in September 2016.

Braden started in the industry when he was 14 working at Construction Rentals in Peakhurst and has broad management experience including Managing Director, General Manager and Marketing Director.

As a Board member, Braden would like to provide direction drawing on his many years in the hire industry as well as bringing both small and large family business perspectives to the industry. The relationships you form in the hire industry and the way in which we can assist and help each other regardless of the company we work for is what Braden loves about the hire industry.


HRIA NSW President - Luke Geelan
Luke Geelan is currently Managing Director with Shore Hire, a company he started with his father in 2010. Luke has been around the hire industry his entire life, spending his early holidays working for his father at Shorco Hire.

Luke originally joined the Board as NSW President in 2005, a role he has taken on again in 2015, and has been on the NSW Executive Committee since 2011.

Being around the industry all of his life, Luke would like to give something back and thinks that as an industry we can raise the level of professionalism across all areas. Luke loves dealing with real people from all walks of life and is looking forward to his time on the HRIA Board, learning from his peers while helping to shape the industry of the future for long term growth and success.


HRIA QLD President - Steve Le Prou
Steve is the Area Manager, Southern Region Queensland for Kennards Hire where he has worked since 2009. Steve joined the HRIA Board in 2015 as the Queensland Division President.

In Steve’s 22 years in the industry he has held many roles including serviceman, driver, assistant manager and manager. Steve’s objective on the Board is to build awareness of what we do as an organisation and to grow the depth within Queensland by increasing member numbers.

Steve loves the diversity of the industry, how it changes from day to day and the constant challenges of keeping up to date with both customers’ needs and technology.


HRIA SA President – Ben Quirk
Ben Quirk is General Manager of Blackwood Hire, a family business he worked in growing up. Ben has succeeded his father in this role and has had over 17 years’ experience in hire.

Joining the board in 2017, Ben would like to help grow the membership and engage with it in South Australia, while contributing to the board to keep improving the association and industry.

Ben has great passion for the hire industry, and is willing to discuss any topic with members and help where he can.


HRIA VIC President - Jarrod Kerr
Jarrod Kerr is the General Manager at Kerr’s Hire where he has worked since 1995. Jarrod joined the HRIA Board in 2014 as the Victorian Division President.

With over 20 years of experience in the industry, Jarrod has held a variety of roles including Trade Assistant, Driver, Mechanic and Hire Controller.  Jarrod’s objective on the Board is to work towards making the Association better and to network with professionals in our industry, helping to grow business and networks.

Jarrod loves helping people get their work done and learning from experiences while networking with people.


HRIA WA President - Brad Booth
Brad is currently the National Industrial Services Area Manager for Onsite Rental Group, who he has worked for since 2008.

Joining the HRIA Board of Directors in 2014, Brad has been in the hire industry for 21 years with varied roles such as truck driver, rental coordinator, branch, operations and area managers.

As a Board member, Brad hopes to utilise his years of experience in the industry to support people and businesses through the Association. Brad loves that you can learn something new every day as each day has a new and different challenge. The industry is fairly small so it is easy to create long term friendships making every day enjoyable.